Built for Route 66 Shops — Not Mass Retail

Double Six Trading Co. exists for one reason: to create product that actually works in independent Route 66 stores. We are not a mass-market brand, and we do not operate a direct-to-consumer store that competes with our partners.

Everything we produce is designed with real shops, real travelers, and real buying behavior in mind.

Why Retailers Choose Double Six

No Direct Competition

We do not sell online to the public. When you carry Double Six, your store is where customers find it.

Original, Legal-Safe Designs

All artwork is created in-house with no trademark risk, allowing you to sell confidently without licensing concerns.

Designed for Real Route 66 Traffic

Our designs are built to catch attention quickly, connect emotionally, and convert in a retail environment.

Built for Independent Shops

We structure our line for Main Street businesses — not big-box stores.

A Complete Route 66 Product System

Every Double Six design is built as part of a full Route 66 system — with coordinated versions available across all eight states, from Illinois to California.

Our core series — Ruby Six, Flower Power, Night Moves, and Wildlife — are all developed across the full corridor, allowing you to build a cohesive, expandable rack instead of relying on single designs.

This approach increases visual impact, encourages multi-item purchases, and gives customers a reason to come back.

What Actually Sells

  • • Bold, high-contrast designs that stand out from a distance
  • • Color-driven pieces that attract impulse buyers
  • • Recognizable, repeatable series customers return for
  • • State-specific designs that feel relevant to location

Retailers typically see the strongest results when they carry a mix across multiple series — creating a rack that appeals to different types of travelers rather than relying on a single style.

Custom for Your Town

We work with select partners to create store-specific and location-driven designs. Projects like Tee Pee Curios are officially licensed and built to reflect the identity of the location.

If you’re looking for something unique to your shop or town, we can explore custom concepts that fit your space and your customers.

How It Works

1. Submit your order through our ordering portal
2. Receive invoice
3. Pay 50% deposit
4. Balance due before shipment

We’re happy to help guide your first order based on your location, traffic, and store style.

Go to Ordering Portal Home Page